Grantsmanshipfor Vendors
How a new breed of HIT vendor is using
grantsmanship to fuel sales & build market share
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Grantsmanship
for Vendors
How a new breed of HIT vendor
is using
grantsmanship to
fuel sales & build market share
80 minutes; standard DVD format (NTSC, SD); chapter menu.
Includes accompanying CD-ROM with handouts in PDF format, slides in PPS format,
One copy of the regional volume of your choice of
The Health IT Grant Resource Directory, more.
Catalog ID: DVD-GNT0803-0060
$395.00 USD
There's a new breed of HIT vendor using grantsmanship to fuel sales & market share by helping their provider customers find the money to pay for systems.
Vendors: Learn how they do it to compete with you. Providers: Learn how to demand it.
Putting this specialized expertise within customers' reach, some well-known companies are boosting their value proposition by overcoming that most daunting of buyer objections: "Who's going to pay for this?" Software vendors need to know how to create a vendor-based grantsmanship operation. Learn how to pull in grant researchers, grantwriters, and all about the tools required to build an in-house Grants Assistance Program for the long term, or on a case-by-case basis.
Among the topics covered:
Michael Christopher is the lead investigator in the 2006 and 2007 Survey of Regional Health Information Organization Finance and served as principal author on the study reports (see Sustainable RHIO Funding and the Emerging Business Model and Funding RHIO startup and Financing for Life). Michael brings twenty years' experience in nonprofit executive management and capital development with an emphasis in the implementation of information systems. He has held executive positions in the healthcare and human services sectors in IT capital development, finance and marketing.
Mr. Christopher has led the business case and grant writing process for numerous successful capital projects seeking private, state and federal funding. For a technology vendor, Michael served as the chief architect of a suite of healthcare and social services financial applications. He has presented and facilitated widely on finance, privacy, ethics, and mission accountability topics, and provides capital development and marketing counsel to commercial and nonprofit clients. Most recently he was the principal researcher of The Health IT Grant Resource Directory, the first health IT-focused research into private funding resources.
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